The scope and boundaries for ecommerce are huge, this is why we say “there’s selling online and there’s ecommerce.”

We’ve worked with every type of ecommerce project imaginable.  We’ve implemented and tweaked off the shelf Magento templates, we’ve constructed online super stores from scratch using a bespoke platform and we’ve simply added a PayPal facility to an existing website to sell a small range of products or take payments for services. Its understanding which type of online shop you require that really makes the difference.

By assessing your business model, your customers’ needs and the rest of your marketplace, we’re able to provide the most effective and manageable ecommerce solution for you.

We must consider these main factors before developing any online store…

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Products & variations

Products & Variations

The size of your product range determines the size of your store. This may seem like an obvious statement but is so often overlooked. The initial things to consider when planning an ecommerce website are:

 

  • How many products with variations do you have
  • Product descriptions and data 
  • Product upload/download requirements

By working with us to understand your range and how that range should be managed, we’re giving ourselves a solid foundation on which to build. 

 

 

Promotions & Marketing

Promotions & Marketing

Proper in-site promotions and ecommerce marketing should be considered at the earliest point possible. It can be a long and expensive journey driving quality visitors to your online store, so we should make the most of them while they’re here. You might want to:

 

  • Offer discounts for new users
  • Promote new lines
  • Rotate promotional banners 

Promotional banners, related and suggested products and discount codes can be administered via your back office and should be included as basic functionality, even if this is your first attempt at selling online.

Ordering & Delivery

Ordering & Delivery

When we look at the data on user habits, we sometimes see that a slightly complicated or long winded ordering process is turning users away. It’s so important to get this bit right and forms much of our user experience (UX) testing. Have you thought about:

 

  • The ordering process 
  • Navigation for purchasing 
  • Basket and checkout functionality 

If a user has made it all the way from a Google search to your checkout they’ve already considered so much. We should finalise this with a simple check out, order confirmation and delivery tracking.

 

Back Office & CMS

Back Office & CMS

Just like running a high street shop, an ecommerce website should allow you to be self-sufficient in organising your own stock, accounts, content, orders and all the other vital day to day tasks. You might also need:

 

  • Product content editing 
  • Automated ‘out of stock’ product removal 
  • Product discount management 

If you’re already using Amazon or eBay we may need to integrate product feeds, if you’re building your first web shop you may need a simple manual product upload facility. It’s our job to give advice on what the best ecommerce solution is for you.

 

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results

JAW Digital Ecommerce Results

tools

JAW Digital Ecommerce Tools

testimonial

Not A Box Testomionial

OUR PROMISE…..

1. TO ALWAYS BE TRANSPARENT

2. TO TAKE THE TIME TO RESEARCH YOUR BUSINESS AND SECTOR

3. TO USE ONLY ETHICAL AND APPROVED PRACTICE

4. TO WORK HARD TO DELIVER RESULTS

5. TO TREAT YOUR BUSINESS AS IF IT WERE OUR OWN

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